D and Design

Benjamin Bratton on the “D” in TED Talks: Instead of our designers prototyping the same “change agent for good” projects over and over again, and then wondering why they don’t get implemented at scale, perhaps we should resolve that design … Continue reading

Logo Design

Marissa Mayer, CEO and President of Yahoo, discusses her involvement in designing the company’s new logo: On a personal level, I love brands, logos, color, design, and, most of all, Adobe Illustrator. I think it’s one of the most incredible … Continue reading

Sight Over Sound

In a study by Chia-Jung Tsay, who last year earned a Ph.D. in organizational behavior with a secondary Ph.D. field in music, nearly all participants — including highly trained musicians — were better able to identify the winners of competitions … Continue reading

The N Word

AIGA on the word ‘nice’: “The great enemy of clear language is insincerity,” wrote George Orwell. If indeed there was a more insincere word applied to art and design I haven’t heard it, and I presume the man who coined … Continue reading

2013 Logo Trends

Logo Lounge: The standard solution usually involved a graphic being placed in each of the four quadrants formed by these items—a client’s initials, a foundation date, a name, a crown, a simple icon or symbol of some kind. The first … Continue reading

Simple

Simple: Conquering the Crisis of Complexity: Anyone trying to create a simple anything–a product, a piece of communication, a service, an experience, a law or regulation–must be ruthless when it comes to editing, purifying, or, to use a harsher word, … Continue reading

Massimo Vignelli

Massimo Vignelli: The grid is an integral part of book design. It’s not something that you see. It’s just like underwear: you wear it, but it’s not to be exposed. The grid is the underwear of the book.